Posted by: Jeff | February 7, 2011

Best Super Bowl Commercial of 2011

I’ve written a bit about the strangest Super Bowl commercial, as well as the proliferation of horrible movie trailers this year.  So I promise this is the last Super Bowl-related post in this space – I’m certainly not going to comment on the disappointing outcome of the game.

My favorite commercial stood out from the admittedly funny offerings from Doritos and Pepsi, not for its own hilarity, but for its somberness.  There was a touch of cheesiness in Chrysler’s 2-minute spot (8 Mile, really?), but I thought the commercial touched all the right notes about urban renewal, American spirit, and innovation.  Touching on Detroit’s urban blight, Chrysler turned it into a broader point about resilience and perseverence in the face of adversity.  Yes, Detroit has been devastated by a changing economic climate, but Chrysler is showing a commitment to rising from the ashes in a renewed pursuit of the rags to riches story.  And they’re doing it hand in hand with Detroit, an element of the commercial I found pretty touching.

Not bad for a company that was German-owned just two years ago.

Advertisements

Responses

  1. Hi mervdiddy, your best super bowl commercial of 2011 post is really one particular of the most beneficial substance that :-bd.
    Dont forget to visit back my blog (http://downloadmp3indonesia.net/), glad to meet you… Thanks…,Best!!! 🙂


Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

Categories

%d bloggers like this: